> If people ever start realising the true extent, expect a backlash, surely? I'm not sure. We seem to be in a sharing culture where we want to broadcast on the

> If people ever start realising the true extent, expect a backlash, surely? I'm not sure. We seem to be in a sharing culture where we want to broadcast on the internet where we are, who we're with, what we're eating, what we think about current events, etc. And it seems to be a source of pride to publicly identify with political groups and social movements. So, I feel like people freely share much of this info.