I think the difference is: Apple sells a vertically integrated device where they profit on every level. Google is working to create and grow a mobile market t

I think the difference is: Apple sells a vertically integrated device where they profit on every level. Google is working to create and grow a mobile market that just didn't exist. I don't think you can compare the two approaches directly. Google is making sure their primary business profit center has a market while Apple is maintaining a top to bottom ecosystem they can control. And they are spreading that control style to desktops.