19 ms·
Not quite the proof I'd like to see. Johnson&Johnson sells a lot of things, the more purely pharmaceutical companies are closer to 1:1 in the graphic. Then we
by Varcht 8y ago
Not quite the proof I'd like to see. Johnson&Johnson sells a lot of things, the more purely pharmaceutical companies are closer to 1:1 in the graphic.
Then we have, Most of this marketing money is directed at the physicians who do the prescribing, rather than consumers. As Oliver pointed out, drug companies spent more than $3 billion a year marketing to consumers in the U.S. in 2012, but an estimated $24 billion marketing directly to health care professionals.
$27B in marketing but the graphic shows over $65B in R&D?