2 ms·
Targeted ad placement is much more valuable for advertisers and those who profit from ad placement. Surely there are use-cases that warrant a sex-based discrimi
by dlivingston 8y ago
Targeted ad placement is much more valuable for advertisers and those who profit from ad placement. Surely there are use-cases that warrant a sex-based discrimination: sports bras, as an example, or hair pomade, or gendered magazines (i.e. Men's Fitness; Seventeen).
- cwkoss 8y agoYou're certainly right that advertisers and advertising platforms have little to no financial incentive to mitigate the externalities of reinforcing stereotypes by segmenting demographics on the basis of protected class distinctions. However, I think as a society, we should discuss whether these externalities are worth the value that advertising provides to society.