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To stay with your example, they are simply trying to reframe this narrative. People think Africa is a famined shithole that never gets better, and therefore doe
by shaki-dora 8y ago
To stay with your example, they are simply trying to reframe this narrative. People think Africa is a famined shithole that never gets better, and therefore does not warrant investment or even charity. Think toddlers with those big, pathological, bellies.
Yet that view is mostly wrong. Many, possibly most, Africans now live in busy metropolises. Yes, they are polluted and have a garbage problem and corruption may be rampant. But it’s a lot closer to similar cities in SE Asia than to the 50 year old stereotype that people have of Africa.
Saying „Africa is young“, and obviously the details that follow, tries to shift this to a narrative of possibilities.
You can call that propaganda, or marketing, or just clever copywriting. I think it depends on the agenda, but I can’t find fault with their intentions.