3 ms·
He definitely couldn't take a customer base used to and desiring sales and "convert" them to an alternative. To what degree you could seek out and train a custo
by QuantumGood 8y ago
He definitely couldn't take a customer base used to and desiring sales and "convert" them to an alternative. To what degree you could seek out and train a customer base to non-sales non-negotiable prices is less clear.
I personally like the information provided by ads. It provokes me to do research. I view the first search results I get as similar to ads. It educates me on how to refine my search.
- mdorazio 8y agoI think it is pretty clear that sales do attract customers, though, even when the "sale" price is the same as a non-sale price at some other time during the year. The interactions are complex, though - see [1]. For example, it's a well-used tactic for Amazon sellers to increase their prices slightly and then offer a discount to attract people who aren't tracking price trends since many consumers are somewhat addicted to "getting a deal" regardless of whether the "deal" is in comparison to the true base price of a product or just its current advertised price. [1] https://www.sciencedirect.com/science/article/abs/pii/S0148296300002149 https://www.sciencedirect.com/science/article/abs/pii/S01482...