Yes you can. If you see reviews you should take them with a pinch of salt - there's a world of difference between Mark Kermode saying something's good and Nuts

Yes you can. If you see reviews you should take them with a pinch of salt - there's a world of difference between Mark Kermode saying something's good and Nuts Magazine saying something's good. You can avoid reviews, get a rough idea based on the actors and crew members' other work and a synopsis then decide if it warrants a visit to the cinema. You can go out and read the book the film might be based on. For example, Black Swan is a film coming out by Darren Aronofsky that's coming out later this year. It stars Natalie Portman as a promising young ballet dancer that's slowly turning into a swan. It's an interesting premise, Aronofsky did Requiem for a Dream, the Fountain and more recently The Wrestler. As well as Natalie Portman it has Vincent Cassel, both of whom I've loved in films before. This tells me that the film is probably worth seeing at the cinema - it may or may not be good but I can go in regardless of expectations. Unless I hear it's pretty awful then that's what I'm likely to do.