I don’t think we disagree much. If businesses want to do things where informed consent isn’t possible (e.g. because of the complexity of the bargain which they

I don’t think we disagree much. If businesses want to do things where informed consent isn’t possible (e.g. because of the complexity of the bargain which they require users to accept), then they probably shouldn’t be doing them. My point was not that advertising doesn’t need to be regulated (and that better protections for users/people obviate the need) but rather that advertising is not the only way to duplicitously exploit personal data to for profit.