I honestly think that the Oldenburg model (yes, he had good reasons that are no longer relevant) is going the way of the dodo. These companies are fighting a lo

I honestly think that the Oldenburg model (yes, he had good reasons that are no longer relevant) is going the way of the dodo. These companies are fighting a losing battle. They've already lost to pre-print on arXiv. The future of making money from journals could potentially lie with curation: "these are the papers you need to read this month" with links to open-access papers. Indexing and search that exploits that curation also comes to mind: "these are the papers you should read while researching your problem." The biggest problem that open-access is going to cause is volume. Although, that been said, that's an existing problem (though far less pronounced) in the Oldenburg model due to bad science.