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The talk I was referring to was from Molly Schweickert, Vice President Global Media from Cambridge Analytica on "How digital advertising worked for the US 2016
by reilly3000 8y ago
The talk I was referring to was from Molly Schweickert, Vice President Global Media from Cambridge Analytica on "How digital advertising worked for the US 2016 presidential campaign"
https://youtu.be/bB2BJjMNXpA?t=897 https://youtu.be/bB2BJjMNXpA?t=897
Its really a fascinating watch, and a perfect case study for why GDPR is needed. After reviewing it I don't see any mention of specific techniques used to discourage turnout, but those techniques are well-documented elsewhere:
https://www.theatlantic.com/politics/archive/2016/10/trumps-black-voter-dilemma/505586/ https://www.theatlantic.com/politics/archive/2016/10/trumps-...