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Why would this help them? Facebook already lets you target by geography, they could just target all US residents much more easily.
by mgpc 8y ago
Why would this help them? Facebook already lets you target by geography, they could just target all US residents much more easily.
- onion2k 8y agoAdvertisers want more control over who they target than just geographic regions. I'd bet that Facebook let's you select demographic targeting using all of the information they hold on your contacts, so by uploading every phone number you can target people based on geography, age, income, family size, etc.
- hopler 8y agoBut you can't target demos for users not in your contacts? That makes no sense.