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They've been sold on shortened time to market. The author's "business people" is transparently a euphemism for "clueless technologist" but what they actually c
by politician 8y ago
They've been sold on shortened time to market.
The author's "business people" is transparently a euphemism for "clueless technologist" but what they actually care about is finance. Specifically, the time value of money and why they don't want to hire another two people to do Android and iOS in addition to the Web.
The marketing message from the cross-platform framework folks was aimed well and hit the mark. "Spend your time and money with us (or our consultants), not your expensive and peculiar developers. Together we'll achieve 3x the results for 1x the cost!"