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What is your market like? If you are targeting a large unmet need, you should make your product free. I'd argue the opposite. Get in there and start charging r
by MicahWedemeyer 16y ago
What is your market like? If you are targeting a large unmet need, you should make your product free.
I'd argue the opposite. Get in there and start charging right away. Get as many customers as you can before some buffoon comes in and gives it away for free. If you're lucky, you'll establish that the market price is > 0, and future competitors will charge in a likewise manner.
- raquo 16y agoThe primary reason to make your product free are positive network effects (no, it's not only about social networks, e.g. making .pdf a de facto standard also counts). The other reason is that the product is useless. The two should never be confused.