Maybe pick something that is easier to sell. The bunk1.com idea has two problems I see immediately: 1) You have to reach the camp decision makers, which is a v

Maybe pick something that is easier to sell. The bunk1.com idea has two problems I see immediately: 1) You have to reach the camp decision makers, which is a very small population and not necessarily available directly from a contact email/number. 2) The value proposition is not obvious to the decision maker. The last point is an important distinction, as its obviously valuable to the parents. The app does not necessarily provide a reason for a parent to choose one camp for another, nor does it give the camp decision maker a "win" at her job. Actually it could be negative - it could just be more work and compliance risk. So actually I think the sale here is harder than it might have seemed, though obviously someone was able to do it.