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I think it's the exact opposite - the CPM didn't change, so the tail is just as expensive, at least the way Chase was using it.
by Eridrus 8y ago
I think it's the exact opposite - the CPM didn't change, so the tail is just as expensive, at least the way Chase was using it.
- mirimir 8y agoOK, I see that. They were spending on stuff that produced few impressions.