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As soon as you said "oat milk" is "much cheaper," I knew this had to be in Europe. It's far more expensive in the US than it is here, particularly compared to A
by vinay427 8y ago
As soon as you said "oat milk" is "much cheaper," I knew this had to be in Europe. It's far more expensive in the US than it is here, particularly compared to American soy and almond milk prices. I believe this will change over time due to the large increase in interest (Oatly from Sweden has a North American product and now Silk is starting their own) and the existence of a significant domestic oat industry.
- k__ 8y agoIs almond and soy milk a bigger thing in the US?
- vinay427 8y agoYes, they're far more common. I don't recall seeing oat milk on store shelves until very recently. According to a source, "almond (64 percent market share), soy (13 percent market share) and coconut (12 percent market share)" http://www.mintel.com/press-centre/food-and-drink/us-non-dairy-milk-sales-grow-61-over-the-last-five-years http://www.mintel.com/press-centre/food-and-drink/us-non-dai... EDIT: I should add, for those interested, that this dominance is perhaps less strange when noting that California alone produces around 80% of the world's almonds.
- jamesgagan 8y agohere in canada (bc) the oat milk is usually a bit cheaper than soy milk.
- hoaw 8y agoFor what it’s worth, Oatly is using Canadian oats in North America.