Once upon a time, Google used to be run by engineer types. When Larry and Sergey retired and handed the reins over to Sundar, a standard issue McKinsey drone w

Once upon a time, Google used to be run by engineer types. When Larry and Sergey retired and handed the reins over to Sundar, a standard issue McKinsey drone whose technical contributions over the span of his entire career are close to nil, it was game over for the original Google culture. In fact, there is a theory floating around that he was chosen because someone very smart at Google predicted the huge oncoming controversies around privacy, data collection, manipulative monopolistic practices, and how overly powerful Google was becoming in general. Visionless, mild-mannered, bland, milquetoast, "we need to be incredibly thoughtful about this" Sundar was the perfect choice as a CEO to weather that particular storm, by staying under the radar as much as possible by projecting a "don't worry we're the good guys, see how inoffensive I am myself" image (as opposed to "I'm the CEO bitch" Zuck types). Truth be told, the strategy has worked to a point: Google is in far less trouble than e.g. FB. But there is a price to be paid by handing over the wheel to someone who was specifically chosen for how inoffensive and uninteresting he is.