If you read the NYT article, selling filters and selling you to advertisers are business models being considered right now. http://www.nytimes.com/2010/11/15/t

If you read the NYT article, selling filters and selling you to advertisers are business models being considered right now. http://www.nytimes.com/2010/11/15/technology/15photo.html?partner=rss&emc=rss http://www.nytimes.com/2010/11/15/technology/15photo.html?pa...