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From OpenTable's own data, their revenue averages $600 a month from a given restaurant. Not a negligible cost, but doesn't seem outrageous. Probably room for
by waterlesscloud 16y ago
From OpenTable's own data, their revenue averages $600 a month from a given restaurant. Not a negligible cost, but doesn't seem outrageous.
Probably room for someone to undercut that, but it doesn't seem that the cost of restaurants controlling their own electronic reservations systems would be tremendously lower.
But maybe if restaurants did it on a cooperative basis. Hmm.
- Monkeyget 16y agoSeems like it would be hard for a competitor to gain a foothold. But it might be possible: Contact all the restaurants in a given area. Propose them a service similar to OpenTable. Guarantee to them a lower price and greater control. Market yourself as restaurant owner friendly. Launch the service and advertise in the selected area to reduce costs.