> What's the definition of DAU anyway? AFAIK, you count the number unique users each day, and then compute the average over a period like a quarter. Media repo

> What's the definition of DAU anyway? AFAIK, you count the number unique users each day, and then compute the average over a period like a quarter. Media reports often make it sound like a DAU is someone who uses a service each and every day, but this is obviously wrong.