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because "technical" encloses both "programming" and "design" (which by the way I don't think is as strategic as "Interaction Design") in the same way that "busi
by paolomaffei 16y ago
because "technical" encloses both "programming" and "design" (which by the way I don't think is as strategic as "Interaction Design") in the same way that "business" encloses "organization", "marketing" and "sales" (and possibly much more)
- lachyg 16y agoTechnical encloses design? I always thought it was just the programming. By design, I mean product and user interface design.
- pluies 16y ago> Technical encloses design? By "design" at Apple, they mean "how the product work" — I think Jonathan Ive is to credit for that sentence. And Jonathan Ive is an industrial designer: he's not just here to make things look cute, he's there to make sure a product works well and is enjoyable to use. In a start-up, especially a software one, "how the product work" is responsibility of the developer(s).
- lachyg 16y agoBut to the best of my knowledge, he doesn't engineer the insides of the products. He doesn't work out how the scroll wheel will actually make song skip, or pause, or play. He works out how it will look, how we will interact with it, how it will be presented, and why. [I'm generalising and condensing though