5 ms·
I'm not optimistic that this platform will ever exist in the West. Micropayments is effectively blocked by the credit card industry with their high fees and a w
by nemothekid 8y ago
I'm not optimistic that this platform will ever exist in the West. Micropayments is effectively blocked by the credit card industry with their high fees and a widely used micropayments platform would essentially disrupt the credit card industry - why would anyone pay Visa 1.9% if the new platform was sending payments for a fraction of a cent? And any player large enough (e.g. Apple) to deploy such a platform would rather not piss off Visa.
In China, where credit cards never existed, they already have a micropayments infrastructure. Sending payments is massively cheaper there and some businesses there, such as Podcasts are way more successful due to this model. Some podcasting subscriptions are sold for 1 yuan (15 cents)[1].
As long as Visa/Mastercard exists, I don't think we will see this come to the US. I wouldn't hold out for crypto either - it's not a technical problem. The technology has existed to make this reality for years.
[1] https://www.wsj.com/articles/chinese-show-willingness-to-pay-for-clicks-1483555104 https://www.wsj.com/articles/chinese-show-willingness-to-pay...
- AndrewKemendo 8y agoWhat's stopping an online bank from setting up their own system?
- rchaud 8y agoComparative advantage. The amount banks could earn on their traditional products and services dwarfs whatever pennies they'd scrounge up by creating a B2C Patreon replacement.
- setr 8y agoI never understood credit card fees interaction with small transactions (eg shops with $10 min); if its a perfentage fee, what does it matter how small the individual transaction is? Total revenue is hit by it all the same A billion from micropayments and a billion from one payment should be equivalent..?
- Bartweiss 8y agoYou're right about the general case; a restaurant running two $50 payments or one $100 payment usually won't see any difference. But a thousand $1 micropayments produce more overhead (and more risk) than one $1000 payment, so below some threshold it's not worth handling them. As a result, most card processors have rules to either block that payment pattern or raise costs on it. Common approaches include: - Caps on monthly transaction counts - Caps on monthly payment amounts, with usage monthly fees - Flat costs added to percentage fees - Percentage fees with a minimum charge Similarly businesses which know they'll see numerous small payments mostly just charge enormously high fees. The Apple Store and Google Play both take 30% transaction costs, and I suspect they pay their processors noticeably more than the common ~%2 rate despite their size.
- runako 8y agoCredit card transactions typically have a percentage component and a fixed-fee "swipe" component. So on a $10 charge, the vendor might pay 2.9% ($0.29) plus a $0.30 swipe fee. Crucially, the swipe fee is the same if the transaction is $10, $1,000, or $1. Micropayments are hard to make work on top of this infrastructure because the payment network eats up 60% of a $1 transaction and nearly all of a $.50 transaction.
- Bartweiss 8y agoThis is certainly a problem, but I think examples like video game microtransactions and HQ Trivia payouts prove it's not unsolvable. $1 transactions at a 30% cut sound harsh, but are clearly capable of supporting companies. Or, if a trusted intermediary is available, micropayments can be batched into a few larger charges. This is definitely harder if you're going to leave money with consumers, who can cancel before a batched payment with little downside. But it could probably be managed, or people could be persuaded to pay a larger sum into a clearinghouse in advance. The easiest approach might be to partner such a service with an existing alternate payment processor. Lots of people are already content to leave a few lunches worth of money in Venmo, which would both reduce payment fees and streamline the mental effort of buying articles. And cynically, an auto-refill setup would also reduce people's awareness of how much they were paying. There are still major hurdles for this model - do you serve content and then hope you get paid? Do you offer refunds on articles people dislike? But I think the actual transactions can be managed, and I think the clearinghouse model could potentially resolve a lot of the other issues besides. As a quick example: 'refunds' for bad articles become vastly easier when haven't paid a transaction fee and can blacklist people who abuse the mechanic.