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I don't agree with a lot of the recent anti-Facebook narrative (much of it is prompted by the 2016 election), but I have always been a bit uncomfortable with th
by firasd 8y ago
I don't agree with a lot of the recent anti-Facebook narrative (much of it is prompted by the 2016 election), but I have always been a bit uncomfortable with the 'connecting people' thing he talks about here. Although I like when someone I haven't talked to since high school 'likes' a status update of mine, I don't actually want to be connected to everyone. If I go to a party I don't need my Uncle to see the pics. I think that is what is prompting declining FB usage among young people anyway, the fact that your Mom and your neighborhood grocery store owner is on there makes it different than what FB was ten years ago.
I also believe him when he says that Facebook doesn't purposefully host unseemly material that drives up engagement. Their newsfeed has always changed to reduce that kinda thing (app notifications circa 2008, clickbait titles circa 2011, infographics, quizzes, etc... they all have their run and then get tuned out.) Although Facebook has always been fanatical about growth so I guess it's more about long-term vs short-term engagement vs. not caring about engagement at all.
- deleted 8y ago[deleted]
- danamkaplan 8y agoLooks like a classic non answer to me: "Some worry that ads create a misalignment of interests between us and people who use our services. I’m often asked if we have an incentive to increase engagement on Facebook because that creates more advertising real estate, even if it’s not in people’s best interests. We’re very focused on helping people share and connect more, because the purpose of our service is to help people stay in touch with family, friends and communities. But from a business perspective, it’s important that their time is well spent, or they won’t use our services as much over the long term. Clickbait and other junk may drive engagement in the near term, but it would be foolish for us to show this intentionally, because it’s not what people want." So are you NOT showing that? Seems like FB has the outrage non-story click baits to drive the short term engagement with the "it's the ONLY place where my friends and family communicate" for long term. EDIT: He says the automated removal can't catch everything. in the following paragraph. Great, then remove the newsfeed until it can be AI cleaned to NON society destroying levels. Will definitely remove that short term engagement Zuck says he doesn't care about.
- product50 8y agoIt is not like they are not showing that. It is more like they are not incentivized to show it. The only reason they do it is because their review systems are not developed enough to take them out. He literally mentions this in his next line which you chose not to quote.
- danamkaplan 8y agoThanks for the catch. Edited my response. Still is a non answer to me. FB says they have a problem. FB says the are trying to fix the problem. Still waiting on results.
- stickfigure 8y agoGreat, then remove the newsfeed until it can be AI cleaned to NON society destroying levels. I've read a few dystopias centered around the idea that all friends and family members must be monitored to prevent socially undesirable communication. Some would argue that China is becoming that dystopia today. No thanks. I honestly believe Facebook is turning into scapegoat for the fact that, simply, your friends suck. "Facebook is full of outrage clickbait", eh? Guess who put it there.
- danamkaplan 8y agoI've read a few dystopias centered around technology corporations inserting themselves into the majority of communication and media access. No thanks. I was pretty sincere though. Just remove the newsfeed. That's the battleground for your attention and by far the most toxic part of the product.
- freewilly1040 8y agoIt really doesn't matter that their intention is not to host clickbait and "junk". His platform (like other global, everyone to everyone network) predictably attracts this kind of content, and they are responsible for filtering it out.
- masonic 8y agoJust last week I got another fake ad in my feed using the same fake-photo-tagging injection method that was supposedly shut down ages ago.