If you ever read the Innovator's Dilemma, this article makes a lot of sense. For a project to make financial sense for a big company, or appeal to its current u

If you ever read the Innovator's Dilemma, this article makes a lot of sense. For a project to make financial sense for a big company, or appeal to its current user base, it has to get big fast, be scalable off the batt and be compatible with their current software. So, it's iteration speed goes way down. Think about Buzz. They couldn't launch to 1,000 users and iterate quickly as they grew. They had to release it to everyone. Imagine the pre-launch engineering required to make an app ready for tens of millions of users?