Or to put it another way: if BuzzFeed News were the original company, and some outfit decided to call themselves BuzzFeed and pulled the kind of crap that BuzzF

Or to put it another way: if BuzzFeed News were the original company, and some outfit decided to call themselves BuzzFeed and pulled the kind of crap that BuzzFeed pulls, BFN would send the quickest cease and desist ever lawyered.