Users care, but they don't understand the myriad ways in which they can be tracked. How could they? Developers on the other hand do understand. And what do they

Users care, but they don't understand the myriad ways in which they can be tracked. How could they? Developers on the other hand do understand. And what do they do about it? Nothing. Rather than ask why users don't care, why not ask: why do developers care so little for privacy? Developers are best placed to explain and raise awareness of issues surrounding privacy and online tracking. It's this industry, after all, that built the infrastructure that enables industrial-scale tracking in the first place. Often, developers actually rush to the defence of privacy-poor corporations. I've said it before, but when it comes to privacy and online tracking, this industry is rife with hypocrisy.