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How is it that billion dollar companies with legions of employees cannot recognize why people don't use their product? What is ebay? The online auction site. I
by zanny 8y ago
How is it that billion dollar companies with legions of employees cannot recognize why people don't use their product?
What is ebay? The online auction site. If you have something to sell, you should be going there. If you want something you can't find in a normal store, you should be checking ebay first.
If you aren't selling on Ebay, or aren't checking Ebay, those are the areas they need to improve on. You don't take the most successful business in a market (peer to peer auctions) and try to spin it into some other store to keep up with impossible growth expectations.
So you go look at why people aren't using your service...
I don't sell on Ebay because either the fees are too high to justify going through the effort making a listing, shipping the thing, and losing about 20% of the sale price to Ebay on something that I'm often getting poor margins on anyway. Or I'm not selling on Ebay because I don't trust their buyer contention system to be honest. I've heard enough horror stories of sellers getting refunded against and losing their often expensive products in the process with no recourse despite mountains of photo evidence of what they sold.
I don't buy on Ebay because its so hard to find legitimacy. I have never figured out why I should ever trust feedback scores - every single seller is always gold starred maxed out positive feedback, some are "Top Rated Plus" which I have no idea what that even is supposed to mean, and you can't comment on most listings or seller pages to call out the bad actors. I got some fake batteries for a Note 4 a few years back and while Ebay accepted my complaint and refunded me the batteries while letting me keep them because they were falsely advertised as NFC capable when they weren't, I had no real way to indicate to others a seller with 100,000 feedback score was selling counterfeits.
Generally their search is pretty good and their filtering is solid. I can almost always find what I'm looking for and figure out the right place to list what I want to sell. Those aren't problems. If they want more of my business, I need to have confidence that when I act legitimately I won't get scammed, and when I buy something the buyer is also legitimate. Its the exact same reason I shop so much less on Amazon nowadays and it seems zero tech company wants to take responsibility for actually insuring their storefronts are selling what the pages say they are and that sellers can expect not to be screwed over illegitimately too.