3 ms·
"Bland" is just catering to the mainstream audience. There's a reason McDonald's has owned the food world for 50 years selling the same hamburger.
by staplers 8y ago
"Bland" is just catering to the mainstream audience. There's a reason McDonald's has owned the food world for 50 years selling the same hamburger.
- linksnapzz 8y agoPretty much this; often the concept is a design exercise for the stylists to show what styling elements they have in mind for future production...put in place on a vehicle that doesn't need to meet the needs of real customers, so as to gauge interest. Those elements get watered down once someone starts asking about how they would translate into a real car, sold for real money, built with real existing components in a real factory. Certain cars (Vipers & Prowlers, specifically) were low-volume enough such that the concept could be productized; often at a loss, so as to serve as marketing for the rest of the brand's vehicles. In the case of the Viper, the goal was also to see if AMC-style small integrated engineering and manufacturing teams could be used at Chrysler. The car was a nice side effect, almost. The Prowler was a similar project, not only for the stylists but also as a way of experimenting with new aluminum components on a limited-run vehicle. Some makes are more adventurous than others. GM often produces gorgeous concepts...that will never even get close to production in any form. Mazda and Volvo often drop significant hints about the styling for near-future models in their concept cars. Citroen and Renault (in the 80s-90s) seemed to very willing to try and productize these concepts: Renault Avantime https://goo.gl/images/o5YW7G https://goo.gl/images/o5YW7G Citroen XM https://goo.gl/images/pvn7Gh https://goo.gl/images/pvn7Gh Citroen CX interior https://goo.gl/images/xLdVw9 https://goo.gl/images/xLdVw9