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Sure this is just personal preference however Facebook always was a huge waste of money if I sold anything worth while (like my SaaS und stuff) however it worke
by herbst 8y ago
Sure this is just personal preference however Facebook always was a huge waste of money if I sold anything worth while (like my SaaS und stuff) however it worked kinda great to sell cheap China reimports and other shit like that.
Not to mention that it gets more expensive and less effective every year. And all those 'bugs' where clicks count from the wrong countries and all the other horrible stuff the Facebook adverser forum is filled with.
- cm2012 8y agoIt's possible to lose or make money on any channel, but here's a chart of where you can target different types of audiences: https://www.kevinlordbarry.com/uploads/3/6/5/4/3654649/marketingchannelchart-orig2_orig.png https://www.kevinlordbarry.com/uploads/3/6/5/4/3654649/marke... FB is the only online player with any significant scale in that bottom right quadrant. And that's pretty much the ballgame for putting products in front of specific audiences.
- herbst 8y agoWell I moved on with them locking my last account last year. Agreed it's not as easy to discover different platforms for different ad projects but I do definitly get a lot more for my money now. I would argue Facebook is the easiest but I doubt its the most efficient in any way. Edit:// before anyone thinks locked means I did something unethical. No they locked it because I travelled to different countries and I wasn't able to open it again. After I spend thousands of dollars on ads they didn't help.