>It is the "sex" factor. Meaning, it makes no sense, but a lot of people buy consumer hardware because of how sexy it is which means thin, light, and attractive

>It is the "sex" factor. Meaning, it makes no sense, but a lot of people buy consumer hardware because of how sexy it is which means thin, light, and attractive design trumps a lot of core utility. It goes further than that. Apple products are status symbols and owners of Apple products are seen as more sexually attractive.