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This is yet another reason that FB should be transparent about adverts run on their system. In other media, all adverts are visible to all. FB should publish
by toss1 8y ago
This is yet another reason that FB should be transparent about adverts run on their system.
In other media, all adverts are visible to all. FB should publish a searchable DB of every advert live, with parameters used and general info about purchaser.
They would then effectively crowdsource the policing of the ad network. The Russian dezinformatsiya & influence campaign that they missed in 2015-16 would have been quickly flagged, to all of our benefit. Also scams -- all it would take is one motivated person with decent search skills to track it down.
As it is today, a total black box, thousands of ads can run that nobody notices, and do real harm, and it's directed at the FB user base.
- lclarkmichalek 8y agoI think https://www.facebook.com/ads/archive/ https://www.facebook.com/ads/archive/ might do what you want. You can also view the ads that individual pages run if you go to their pages (it's under the 'Info and Ads' tab) (I work for FB)
- toss1 8y agoCool, looks like a good start! Can it be accessed via an API so that journalists can monitor activities of various groups? Any reason it is restricted to just political topics, and how do you expand or limit that inclusion?