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The infographic they post in the article with the layered area chart is slightly misleading...it makes it look like Google's share is the smallest if you take a
by gacba 16y ago
The infographic they post in the article with the layered area chart is slightly misleading...it makes it look like Google's share is the smallest if you take a quick glance and don't stop to think about it. It took me a minute to realize that Yahoo's share wasn't actually larger than Google's, according to that graph. They should have used a stacked chart instead, which would have underscored the tiny share Facebook has, relative to the big guys.
- boucher 16y agoThat's exactly what they are doing. Facebook has a 24% market share, according to the article, which is "nearly twice as large" as any competitor.
- kmavm 16y agoI interpret the graph as saying that Google's share is in fact the smallest; this makes sense when you consider that it is display advertising. The missing 50% is not more Google, but long-tail.