4 ms·
Those holding companies encourage artistry, mechanical excellence and beauty; they also sponsor some interesting sports. Apple doesn't do any of these things, a
by scottlocklin 8y ago
Those holding companies encourage artistry, mechanical excellence and beauty; they also sponsor some interesting sports. Apple doesn't do any of these things, and while I admire their apparent devotion to customer privacy -no comparison.
Re: your lack of understanding -at least you admit it! I mean why would anyone buy a sailboat or hand crafted knife? You can always buy some mass produced thing which is "better." Why buy a sports car when you can have a reliable honda? Why buy a pair of $600 Aldens when you can wear crocs? Heck, why buy a meal made by a human when you can drink soylent and live in your cube at work for more hours?
FWIIW I wouldn't buy any watches from those companies more or less because they're run by holding companies (maybe Jaeger), but they're a world cultural treasure for preserving this kind of artistry for middle class to upper middle class people to enjoy. Mostly subsidized by the Chinese trade, but whatever.
- llampx 8y agoNow you're implying that a bigger marketing budget or a different marketing approach makes a company more worthy of your dollar than another.
- scottlocklin 8y agoNo, I'm actually telling you why people buy antiquated devices like wristwatches. Or air cooled porsches. Or wooden sailing vessels. Or nice shoes (alden has a marketing budget of approximately zero). Some people really like craftsmanship rather than mass-produced utilitarian disposable garbage! Just because Glashutte Original is owned by swatch doesn't mean a heck of a lot; it used to be owned by the East German government. Still the same creative small company with a dedication to craftsmanship and tradition (admittedly it sucked under communism), rather than a trillion dollar company with a dedication to vacuuming up as much of your dollars as possible on the backs of slave labor. FWIIW, as I said above: I do not buy watches from the "big" conglomorates (which, all together, are smaller than the ipad market). But I am glad they exist. BTW I have a pocket watch which has been in my family since 1882. Try that with an apple watch and let me know how it goes.