My personal guess: 1. Primary reason: it is a job someone needs to do, and it isn’t high on the priority list at all due to many possible factors. 2. Secondar

My personal guess: 1. Primary reason: it is a job someone needs to do, and it isn’t high on the priority list at all due to many possible factors. 2. Secondary reason: as a side effect of (1), it encourages the use of their native apps, which they might want for whatever reasons as well.