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Didn't Fossil buy Misfit for like $200M to start its smartwatch department?
by UncleChis 8y ago
Didn't Fossil buy Misfit for like $200M to start its smartwatch department?
- dwighttk 8y ago$260M
- vatueil 8y agoClose: $260 million. Though it appears Fossil is only selling part of its portfolio (mostly IP plus some R&D) and they very much plan to continue producing smartwatches. Curiously, it sounds like Misfit's involved in whatever it was that Google's interested in: https://arstechnica.com/gadgets/2019/01/google-buys-40-million-worth-of-smartwatch-tech-from-fossil-group/ https://arstechnica.com/gadgets/2019/01/google-buys-40-milli... > According to a [report](https://www.wareable.com/fossil/google-fossil-wear-os-smartwatch-big-deal-6922 https://www.wareable.com/fossil/google-fossil-wear-os-smartw...) from Wareable, McKelvey stated the deal will bring about a "new product innovation that's not yet hit the market." This is reportedly based on technology that Fossil acquired from wearable company Misfit when it [bought the startup for $260 million](https://arstechnica.com/gadgets/2015/11/fossil-acquires-misfit-to-bring-connectivity-to-more-fashionable-accessories/ https://arstechnica.com/gadgets/2015/11/fossil-acquires-misf...) back in 2015. In the Wareable article, Google Wear VP Stacey Burr says they want to bring this unnamed technology to the wider Wear OS ecosystem.