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Right, but they were still building appliances in the 90s. And they're still building appliances now, presumably because they realized that selling dependable,
by tjr225 8y ago
Right, but they were still building appliances in the 90s. And they're still building appliances now, presumably because they realized that selling dependable, affordable cars/trucks/suvs to everyone would put them in the dominant position that they are in now, rather than catering to handful of enthusiasts. Toyota is a wildly succesfuly auto manufacturer.
You could argue that if they took literally any other course than the one that they have they would be worse of than they currently are...even if their actions don't meet your specific desires.
Please don't get me wrong, I wish Toyota were making the cars you want, but they are doing quite well and lots of people are happy to be Toyota customers...maybe just not people like you.
- mulmen 8y agoIn the 90s they were building appliances and Supras and MR-2s and Celica GT-Fours. Now they are just building appliances. This is what I’m getting at. The soul they lost was the ability to make a sports/halo car that is even remotely compelling. From a business perspective that makes total sense. But it doesn’t excite anybody and that’s what makes them a shell of their former glory.