It's an issue of scale. If someone acts against societal norms and is "called out" for it from within their social group, that can be a good thing. We all somet

It's an issue of scale. If someone acts against societal norms and is "called out" for it from within their social group, that can be a good thing. We all sometimes need a reminder that we're acting like a dick. Bring that to the scale of social media and it's a disaster. Suddenly thousands of anonymous strangers are piling on them and they're ostracized from their social group, out of a job, a home, etc.