We don't have an "abandoned cart" case (when users bounce, retargeting to every user seems a bad idea) We ran retargeting campaigns for those who signed up but

We don't have an "abandoned cart" case (when users bounce, retargeting to every user seems a bad idea) We ran retargeting campaigns for those who signed up but didn't make a purchase. However, the problem was rooted in activating within a platform (uploading at least one file).