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The business side I can't really comment on, so best leave that to someone else more capable. UI wise I would suggest you really work on your typography to impr
by weego 16y ago
The business side I can't really comment on, so best leave that to someone else more capable. UI wise I would suggest you really work on your typography to improve the overall feel. At a glance a few pointers would be:
1) far too much of the real information is off the bottom of the page... I don't really care so much about a screenshot of a fairly dry and grey page product shot.
2) the vertical space above and below the yellow sign up button is different and is slightly awkward because of it.
3) right aligning the features|pricing|signup text needs rethinking, also give it vertical space away from the image.
4) you need more variation in your headers/body/navigation text styles. The features|pricing|signup and also the pricing structure table really need more impact and are currently let down by how they look.
5) be more generous with the padding around the text in the pricing table.
6) using bold white on the blue is completely lost.
7) your underlying grid changes between the light and dark sections and needs to be rethought. Overall I think you need an extra column so you can get more relevant info into eyeline.
8) your remember me option needs styling and also be more generous with the space around it
9) the space between headers and paragraphs should not be the same (it's fine below headers, tighten up between paragraphs in my opinion) also the space below "Great Features" is not the same as other headers.
10) you have too many font styles and sizes in the blue BG area which is making it feel unstructured and hard to read.
It's a good start, and any design can be picked apart so hopefully any design comments will be taken as my own subjective feelings rather than true criticism, but if I was to say any 1 thing really needs attention I would get an extra column in there first and foremost.