To look at just this point: > Why hasn't PUBG, despite its absolute success, attained the relative success of Fortnite, which is likely driving 100x or more re

To look at just this point: > Why hasn't PUBG, despite its absolute success, attained the relative success of Fortnite, which is likely driving 100x or more revenue? PUBG has had a following almost despite itself. The performance is terrible, the game assets are bland and most are store-bought, and the development behind it is incredibly slow. People played PUBG with conviction for, what, 6 months to a year?, before Fortnite showed up and started peeling players away. And when they launched on the Xbox, you couldn't use the same account that you had on the PC--which was a pretty big slap in the face for a game whose only rewards are collectable aesthetics. While they're both technically the same genre, PUBG is slower and more methodical while Fortnite has quicker matches on the jump (if that's what you want), a more light hearted and original approach to style, and, of course, the building aspect. On top of that, they were professional. They released content on a regular schedule, with seasons and the season pass being something you could understand. They fix issues pretty quickly, and the game runs smooth. Plus the fact that it's not as intimidating as the gritty, slow pace of PUBG means there's likely a smaller barrier of entry. The team behind Fortnite churn out good work, and I think the community sees and appreciates that. The game feels healthy and growing, rather than stuck in a perpetual 'alpha' phase that PUBG is still in.