I think this type of thing is more important to get non-vegan people to eat less animals than to provide options to vegans. Anyone who has been eating vegan or

I think this type of thing is more important to get non-vegan people to eat less animals than to provide options to vegans. Anyone who has been eating vegan or vegetarian for some time is already going to appreciate the nuances in foods, while a great meat substitute is important for the meat eaters who think they can't have a meal without some "protein" on the plate.