Executives see a million trends come and go. Thay pay lip service so they don't sound outdated, but they have too many friends that drank the kool-aid and went

Executives see a million trends come and go. Thay pay lip service so they don't sound outdated, but they have too many friends that drank the kool-aid and went down in flames on fads they came and went. And then just one more in the pile with this "online" thing. And like all the others, it came and went.... oh wait... it came and stayed? It came and grew!? It came and destroyed !?? Well I guess you can't call them all.