I love Boston, but this is the first time I've ever heard anyone describe time there as "luscious," and if I was wanted to start a company why would I care abou

I love Boston, but this is the first time I've ever heard anyone describe time there as "luscious," and if I was wanted to start a company why would I care about the trees blooming along the Charles? And why are there three exclamation points in the title? I don't understand. Who is the target audience of this post? I have read some good things about TechStars, why the used-car-salesman approach to marketing?