If you watch H3H3's original videos, it's clear that the edit that PewDiePie watched was misleading to make it seem like Ethan was claiming BetterHelp personall

If you watch H3H3's original videos, it's clear that the edit that PewDiePie watched was misleading to make it seem like Ethan was claiming BetterHelp personally helped him. It took a clip out-of-context from an advertisement-free video. To Ethan's credit, it was clear in his videos that it was paid advertisement and he didn't personally use the service, and he did stop advertising for them.