One thing this article misses is Apple's strong 1 Billion+ installed base. Here is the thing: It is hard to make more money from a few million (and declining Yo

One thing this article misses is Apple's strong 1 Billion+ installed base. Here is the thing: It is hard to make more money from a few million (and declining YoY) new devices that Apple sells every year. But Apple can make more and more money from every Apple ID currently active. This is a big change in their business model I agree but it just makes sense.