That is true. I'm not sure if there's really a way to go about it that isn't going to have some short comings. At least this way we're seeing a level of unprece

That is true. I'm not sure if there's really a way to go about it that isn't going to have some short comings. At least this way we're seeing a level of unprecedented awareness. It'll be a shame if twelve years from now, everyone trying to be more environmentally friendly, decides that it was all a lie and quit. Fortunately (Unfortunately?) we'll probably be seeing more of the effects in twelve years, and that'll hopefully keep people on the bandwagon.