I'm not an expert, but I looked at both BQ and ELK and went with BQ just for ease of ops and the fact we can use SQL, which makes it more accessible to other te

I'm not an expert, but I looked at both BQ and ELK and went with BQ just for ease of ops and the fact we can use SQL, which makes it more accessible to other team members who know SQL. We're a small startup though, so last thing I wanted was even the slightest ops load from a new system.