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Based on Q1-Q3 earnings, TAC to all distribution partners in Google's reports is approximately $13B in 2018. This is approximate since Q4 results are not releas
by ariwilson 8y ago
Based on Q1-Q3 earnings, TAC to all distribution partners in Google's reports is approximately $13B in 2018. This is approximate since Q4 results are not released yet.
Comparatively, TAC in 2017 was $9B.