I hope I'm not misunderstanding the comparison, but for me the takeaway seems to be: make the users job easier. That has always been what we're trying to do, ha

I hope I'm not misunderstanding the comparison, but for me the takeaway seems to be: make the users job easier. That has always been what we're trying to do, hasn't it? Stop forcing them to enter _so_ _much_ _data_ by hand, manually. It's tiring for them. They don't want to do it. They will do what they can to avoid it. They will make mistakes or enter random data just to get it done. Using "ML" or whatever to classify things automatically is generally "good enough" and makes everyone much happier. Except the execs that seems to always want "perfect data" to analyze. Hopefully as we get better and better tools to do this (and it seems even simple categorization is usually sufficient, anyway), we will stop forcing people to do this stuff. And I hate to pick at specific points that are more cursory to the article, but I can't help myself: > Duplex feels like an extension of the gig economy; this is about college grads not wanting to waste their time negotiating with grunts. I understand the sentiment here, but I don't think that's what's happening here. If there were a better way to do this sort of thing without "hacking" the human interaction I think we'd do it. I think Duplex has come about because many companies still insist on wasting everyone's time by forcing people to make time-consuming phone calls to perform very simple tasks. I don't think is about helping college grads not have to interact with "grunts".