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Do you really need a video ? I think a clean and clear website is much better, and much faster to process by the potential consumer (it might depend on the targ
by elcomet 8y ago
Do you really need a video ? I think a clean and clear website is much better, and much faster to process by the potential consumer (it might depend on the target audience though).
- nautical 8y agoI think videos help, Atleast as a user, if I see a video I tend to click on it first (even before reading complete content)
- Normal_gaussian 8y agoI tend to find videos helpful when I land on something completely new, because they summarise the key points in ~30secs, whereas the page itself takes a lot longer to grok. I find them unhelpful when: - the same information isn't also presented on the page - they hide the seek bar, I use this to go over what I find most important
- aminmemon 8y agoThis. Great copy and clean UI for the website does a real good job of explaining the product. I personally, dislike watching videos to understand the product, until unless maybe if it is a physical product.
- baragiola 8y agoIt is said that if people can't understand your product right away, you're doing it wrong. But Slack is very successful and yet people just understand what it is after watching a video of it
- s3cur3 8y agoDepends on the target audience for sure. I think most people in software are with you—“just give me text, dammit!”—but I’m my experience selling B2C software, a solid videos drives way more sales than text+photos (ballpark of maybe 20% on a landing page).